Thriving in a digital economy


In 1968 the average life-span of a company was 61 years. Today it is 18. This trend is evidence of many things, including the pervasiveness of digital capabilities, human capital and other technologies that make it easier for newcomers to disrupt incumbents. But above all, it is evidence of how hard it is to remain relevant to your customers.

So how can you anticipate the next disruption to your industry? The answer is you can’t. But we can help you to be better prepared for it. We provide you with market-driven insights and access to technology ecosystems to help you, not just survive, but thrive.

Digital Engagement

Innovation Workshops

Technology Ecosystems

Digital Engagement

Unlocking data to bridge the cyber-physical 

Traditional industries are being disrupted by the advent of all things digital. But data-rich organisations are also facing the challenges. Only 1% of data captured is relevant; data can also be of bad quality or incomplete and lead to unintended business outcomes. We help our clients to explore their data to create a frictionless customer experience and increase the customer-lifetime-value.

Innovation Workshops


A fresh look for new ideas

Sometimes you just need to explore new approaches with your team. Whether its taking a fresh look at a recurring problem or looking for blue sky opportunities, we can help you facilitate your innovation workshops from a 1-day creativity drive to intensive data-driven think-ins.

Technology Ecosystems


Pioneering new technologies

When a new technology like IoT or Blockchain comes along, you can find yourself unsure about what it can mean for your organisation. We can help you define the best ecosystem strategy and plan to achieve your goals. Through our curated networks of domain experts and startups we ensure that your organisation is ahead of the curve

IoT Week Bilbao 2018

The IoT Week will host prominent IoT experts, researchers, IoT focused companies, research centres, European research projects, start-ups and international organizations to meet, discuss and identify emerging trends and technologies that will impact the future. BluSpecs has been invited to deliver workshops on stimulating researcher innovation development and as well as speaking in panels on smart cities and community development.

Nuances of Trust

With close to 200 active members, from global leaders to SMEs, AIOTI was initiated by the European Commission in 2015, with the aim to strengthen the dialogue and interaction among Internet of Things (IoT) players in Europe, and to contribute to the creation of a dynamic European IoT ecosystem to speed up the take up of IoT. We invite you to help us define concrete steps and measures to enable trusted relations between IoT stakeholders across five focus areas: Wearables, Smart cities, Critical infrastructures, Farming and Living.


Tech World Tour

Looking forward to speaking on global innovation as part of Tech London Advocates and Tech Global Advocates at The Tech World Tour on November 16th in London.

IoT Workshops for Professionals

We are delighted to announce our new Internet of Things workshops for professionals. These high practical workshops use User-Centred methodologies to provide professionals without a technical background and their teams with the knowledge and tools to co-create use cases and pilot projects to take advantage of this new technology. Get in touch to find out more.

IoT Tribe

The club where Corporates and Startups do business

Fintech at Startup Olé

Join us at Startup Olé in Salamanca this April where we will be joined on stage by BT Radianz, Besepa and Aplazme to discuss whether in Fintech large corporates should ‘buy it or build it’.

Navigating the Path from Lab to Market

Lean Researcher Workshop BluSpecs Innovation is an active part of the project MERLIN, which aims to support technology researchers in exploring the potential of their results and connecting them with the start-up and innovation ecosystem and relevant services. Under...

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Contact us if you would like to know more

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BluSpecs Innovation S.L.| Moscatelar 1N | 28043 Madrid| Spain | +34 91 164 9324| +44 (0)203 286 2982| C.I.F/VAT. B-87087300 | Aviso Legal